Both the appearance, and the manner of speaking, of these ad's are repulsive! I'd be surprised if you get much positive response to that sort of message.
Also, these ad's appear on our TV far too often, while entirely unwelcome by everyone in our household.
If you must advertise at all, then at least replace this repulsive man with someone far more attractive, preferably a pretty young lady! [?? ]
NB: I suspect that the position of the man in these ad's is fairly high in your hierarchy and also, being so pompous and assertive, he may be difficult to get rid of! Someone should tell him that it is to yield!