On Friday April 10, my boyfriend approached the the check out counter with 2 bottles of wine. The Chateau Pey Latour price tag on the shelf was 12.95 and at checkout was 18.95. My boyfriend advised the cashier it was 12.95 and she asked for the tag from the shelf which he gave her. The manager was called and she said the label was wrong and customers are known for changing labels. There were 20 bottles of this wine above the price tag. The manager went to another checkout and as she was keying in the number she said the store had previously had problems with the pricing on this wine and that taxes on liquor had risen since the day before. By our estimate, they had not risen by 6.00 in one day. My boyfriend had also been buying this wine @12.95 for the last month without any incident. The manager was not helpful and all she did was ask if we wanted the bottle at 18.95. If there's an error in pricing, shouldn't the manager have been courteous enough to sell the bottle at 12.95 and then change the price tag on the shelf. I find this to be poor service and deceitful.
The principle of the matter is the pricing was wrong and the manager would not admit it.
On another note, 2 weeks prior to this my boyfriend was buying toothpaste at Co-op. The tag said 1.75 and the check out price was 2.95. It was sold to him a 1.75. I keep hearing about this law where if the price difference is less than 10.00, the customer gets the item free. No one seems to be applying it. Does it exist.