By mid 2008 at Opal we had come to the conclusion that we needed to move the production of our key house brands out of China. As much as 95% of all eyewear being sold by North American eyewear companies was being made in China, one could hardly tell one company s product from another as it all had a bland sameness about it. We were also finding that product sourced from Europe sold through more quickly and had fewer returns as the quality and styling was noticeably better, this was appreciated by the eye care professionals. In the Fall of 2008 we embarked on an extensive factory tour through England, France, Spain, Austria and Italy in search of the best eyewear design team and a European centre of production for Opal"s house brands. The search culminated into a partnership agreement with a well known designer and a well established high quality eyewear factory in Northern Italy. We engaged them to design and manufacture, in Italy, our three key house brands !UY!, MISTTIQ and Sarah J. In order to give our !UY! and MISTTIQ brands a distinctive style and look, unique in North America, we needed a top notch design team. Our search ended when we found Graziano, the Italian master designer for the eyewear industry. Graziano started out in the eyewear industry as production manager yet since he was a boy Graziano loved designing high end custom cars and he still does this in his spare time. One day the Eyewear factory owner picked up a notebook of Graziano s designs from his desk and was impressed with the talent of the young production manager. He was then moved into the company s design area. Now 10 years later his design studio leads a creative process which interplays fashion, colour, and high end jewellery design into the eyewear product. He does fewer custom car designs now as his work is in demand by the high end European eyewear companies. Graziano picked us up from our hotel in a beautiful Yellow Ferrari 599 GTB FIORANO only lightly customized. "It s hard to improve upon perfection "he replied when I asked him why he had not modified the Ferrari appearance that much. He said the Ferrari team were right on the mark with their simplicity of design. "Simple design isn t always good, but good design is always simple" he ventured, as we covered the winding mountain road at near Mach II speed, the Matterhorn on the Austrian border looming large before us. We found that we had a lot in common; both of us had a racing past. I had finished many years ago, however Graziano is still a weekend racer. As we blasted out of a hairpin curve pinned to our seatbacks, Graziano used driving a Ferrari GTB as an analogy for eyewear design. "You don t take it into the curve too fast because all that power can cause the rear to break way. You don t let the right rear wheel lift off the ground. When you are about midway through the curve and can see the end of the curve then let it rip! Like good eyewear design, it s part science and partly an art.
Opal Optical Ltd is Mississauga-based company (Ontario, Canada) with a phone number 9055679888. Our data show that the company is located at the address: 2576 Meadowpine Blvd. The company has a web site: www.opaloptical.com.
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