Bella Brite
Misleading advertising

A small add showed a woman w/child picture promoting 'Amy, an ordinary mom from YOUR HOME TOWN discovered a clever trick to get a celebrity smile for less than $6. Thanks to the trick she discovered, thousands of consumers have been able to whiten their teeth from home. This came w/two steps; STEP 1: First get 'Bella Brite' use our exclusive promo code 'WHITE' to get $1.00 shipping! and then STEP 2: Then get OrthoWhite use our exclusive promo code 'SMILE' to get $1.00 shipping! * This is the key. Use both products to get results like Amy. You got onto their website and read all kinds of testimonials. Once you order this product the system thanks you and at the bottom portion of same page another box to check commiting you to much, much more than a free trial offer. I did not check this box but later learned that under the 'TERMS AND CONDITIONS' I had unknowingly signed up for a whole program charging me $78.41 plus $5.95 shipping for ongoing shipments. I sent three emails to CANCEL SHIPMENT and I called first thing MONDAY MORNING. The very calm lady on the end of the phone explained I cannot stop the shipment and my only choice is to purchase the shipment at $19.41 or wait for the shipment and return it to them within 15 days. I chose the $19.41 along with lots of swear words and she explained I would receive confirmation via email within 24 hrs. I DEMANDED the email now and I told her I was staying on the line to await my email. She said she would check to see if she could push that along. I saw her email alright. I asked her if she sleeps at night! This operation should be SHUT DOWN!!! What a scam!

Company: Bella Brite
Country: Canada
Province: Ontario

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